The GQ main image used low-key lighting to give the image a dull, moody effect. This may be due to the fact that the rock star (Dave Grohl) is making a negative point about Donald trump which is projected through the colour of the image. The main image is also a visual representation of typical rock stars, due to the hair, costume and props that he is holding (guitar). This will attract an older target audience who are into politics and also into rock music, rather than the younger generation.
On the Esquire magazine homepage media language is again
used to create representations. The general colour scheme is black and white
which keeps the website simple and enables the viewer to focus more on the
content rather than the aesthetics. The website uses multiple alliterations
such as "film festival" which gives the headlines a catchy memorable
feel. Mise en scene is again used on the Esquire website on the "Exercise
to look great in a t-shirt" link. This uses a good-looking male model who
is in good shape, which will influence and inspire other men reading the
magazine to get in good shape also. Esquire also uses a Sans serif font.
Additionally, the Vogue magazine also shows typical
conventions of Magazine websites. The models on the main page are wearing
revealing sexual clothing, which flaunts the female body, attracting male and
female viewers.The phrase "Savage" on Rhianna’s photo goes well with
the sexual image as it gives off the idea of female power. Additionally, the
magazine sticks to the black and white colour scheme for the body of the
website, which again highlights the images and the content rather than the
colour scheme of the website.
The Cosmopolitan magazine uses more of a colourful scheme to
attract the audience. This may suggest that they are trying to target a younger
audience, and trying to give off a happier vibe to the readers. The website
again has the main stories at the top of the page, with images of the stars
they are talking about. The first image is from a low angle, looking up at the
basketballer which projects the idea that celebrities are above us, and we
idolise them. The other images additionally are of attractive models, and other
known stars.
The Elle magazine again, fits in with the norms of fashion
magazines. The colour scheme is mainly white with hints of green and blue on
the images, which gives it an element of simplicity. The website however uses a
serif font instead of sans serif, which gives it an original, classical feel
which differentiates Elle from other magazine websites. The mise en scene of
the magazine, focus more on the individualism of the models, as one of the
females has a skin condition, however it shows her embracing it and making it
look good. There is also 2 models with afros, 1 pink and 1 blue. The theme of
the magazine sticks to giving advice to the reader, and tips usually to do with
appearance.
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